Among the many intriguing results were the views on Trust in the Media. The survey is a global one, taken from an actively media engaged, educated, business community. Overall, this year there was a slight rise in trust in media, along with all other institutions ( government, business, NGOs) perhaps due to a feel better factor as we emerge from the financial crisis. However on a country by country basis, there were falls in trust in the media, particularly in the UK, apart from in the United Arab Emirates, the Netherlands and Poland.
The poor UK showing can perhaps be put down the the phone hacking scandal among other factors. The sense of optimism and self confidence in the UAE may extend to their media too. However, I don’t know what may account for increased trust in the media in the Netherlands and Poland. Any thoughts? I’d love to hear.